What does it mean
to be a creative practitioner in ​today’s
​ever-shifting global creative industry?

WOW (Ways of Working) is the collected reflective writing from students on the Diploma in Professional Studies (DPS) as they navigate a year of professional practice as part of their studies at the Design School at London College of Communication. 

The Diploma in Professional Studies (DPS) is a unique opportunity in UK Design education. Originating 40 years ago, the course was initially offered to students from BA Graphic and Media Design as an opportunity to mix industry practice and education in the third year of an extended four year degree.
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In 2011 the Diploma was opened to students from BA Illustration and Visual Media and BA Interaction Design Arts, and has now become available for students studying BA Graphic Branding & Identity, BA  Design Management & Cultures, BA Design for Art Direction, BA Design for Branded Spaces and BA Information & Interface Design.

The Diploma in Professional Studies has been designed to allow students to learn in the most exciting and dynamic manner, alongside established industry practitioners in live situations in studios, galleries and on self initiated and collaborative projects both in the UK and abroad.