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by Rita Desport (GMD) I wrote my last blog post just after Christmas and right in the middle of my six month internship at SPIN. Four months later, here I am, writing this one after a long (and wonderful) first week at Pentagram. Looking back at my last post, a lot has changed. It’s a “new” year (2019, obviously) and, this might sound extremely cliche, but I’ve changed as well. Six months at SPIN gave me a lot of knowledge, experience but, most of all, confidence. Working along side such great professionals constantly encouraged me to do my very best and work my very hardest. I felt a gradual increase of responsibility as weeks went by which, on a positive note, was pretty good! But responsibility also meant dealing with big clients and meeting early deadlines. As a very stressful and perfectionist person, this was quite a challenge. My efforts to meet the deadlines and expectations involved a lot of extra hours and sweat but were always successful (thank God!). Two of the most gratifying jobs I did were the “What is Universal Everything?” book for Unit Editions and the 280 High Holborn identity and marketing campaign. The book was a long project which lasted almost 4 months (during which I continued doing some smaller jobs on the side mostly for social media and marketing assets). I had the opportunity to learn the creative and technical process involved in the production of a book from the editorial design to the actual printing of the spreads. Can’t wait to get the final result and dive into the pages! The second, and personally the most rewarding, was the identity and campaign assets for the 280 High Holborn building in Central London. This was quite special as it was my final project at SPIN and my first solo big client job. Tony and Claudia really allowed me to explore as much as I wanted and make this project my own. In the end, the client loved it and everyone congratulated me on the success of the proposal. Best day ever for sure! After finishing my internship at SPIN, I went home for a couple of weeks to rest and focus on my personal website which I had been postponing up until then. I set myself a deadline for it and redesigned the entire layout and retouched every image. I ended up using every minute of my imaginary deadline which was set to the night before my first day at Pentagram. It felt so satisfying clicking on that “Publish” button! (Feel free to visit it here: www.ritadesport.com). Also, shortly after that, I launched my first ever design profile on instagram (ritadesport_wip). I’ve always wanted to create one but kept thinking it wasn’t the right moment or that I didn’t have enough content for it. Finally checked that box! Back to my first day at Pentagram. Got there last Monday half an hour early (just in case!) almost screaming with excitement and really nervous! First days are always so overwhelming! Anyway, met Marina Willer and the entire team as well as a few random people that passed by as Cleber showed me around. First impressions: - so big! - and so many people - Marina is the best - everyone in the team is incredibly kind and welcoming - love that half the team speaks Portuguese - I’ve already been briefed in a big project - the team treats interns as proper designers :) - the free lunches are surprisingly tasty - drinks every Friday on the local pub sounds really good So far so good (better than good, actually!). Can’t wait to see what the next 3 months hold for me!
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